Technology

Can Machines Make Us More Human? | Global Saké Discussion

Exploring how AI and automation can empower humanity and enhance creativity.
Fabio Correa Gomes
2 minutes, 20 seconds
Table of Contents

At the Global Saké event "Machines That Make Us More Human", Gabriel Fairman hosted a thoughtful discussion with Luciano Arruda and Wada’a Fahel. Together, they explored the ways AI and automation are transforming our work, creativity, and sense of self-worth while raising an important question: Can technology help us embrace what makes us human?

Exploring Humanity Through Technology

Gabriel Fairman, the host, set the stage by addressing a common concern about technology’s role in our lives.

“Historically, we’ve seen a clear dichotomy between the human and the machine. But what if technology could actually accentuate what makes us human?” Gabriel explained.

He emphasized the importance of understanding this shift, as it directly impacts people's livelihoods and sense of purpose.

A Project to Empower Single Mothers

Luciano Arruda shared a groundbreaking initiative that blends AI technology with social impact.

“We launched a program in Japan aimed at training single mothers in AI and automation. These women are learning new skills and finding opportunities they never thought possible.” Luciano revealed.

Key highlights of the program:

  • Skill-building: Teaching programming and automation.
  • Empowerment: Helping participants regain confidence and economic independence.
  • Collaboration: Partnering with local organizations to expand reach.

Luciano noted the program's early successes, with participants securing roles as linguists and programmers.

“Through AI, they’re not just earning an income—they’re reconnecting with their self-worth,” Gabriel added, highlighting the deeper human impact of such initiatives.

Breaking Free with AI

Wada’a Fahel brought a fresh perspective on how AI liberates professionals from mundane tasks.

“With AI, professionals are finally breaking free from repetitive activities that stifle creativity and growth. It’s helping us focus on thought leadership and innovative problem-solving.” Wada’a explained.

She shared an inspiring example from her time at Harley-Davidson:

  • Instead of traditional recruitment, they tapped into their loyal customer base.
  • Motorcycle enthusiasts became part of a global copywriting team, blending passion with storytelling.
“The result was a groundbreaking success. We engaged untapped talent, mixing brand loyalty with high-quality, creative content.” Wada’a said.

Balancing Fear and Opportunity

While AI opens doors, it also raises fears of job loss.

Wada’a acknowledged these concerns:

“There’s a frenzy around quick wins and cost-cutting, but this storm will pass. We’ll find balance and clarity on the roles of AI and humans.”

The solution, she suggested, lies in leadership.

“How leaders implement technology shapes its impact on people. It’s about making informed, empathetic choices,” she added.

Key Takeaways

This discussion revealed a central truth: technology isn’t inherently good or bad—it depends on how we use it.

  • AI can enhance our humanity by freeing us for meaningful, creative work.
  • Programs like Luciano’s show the potential for social good through technological innovation.
  • Leadership is critical in ensuring AI serves people, not replaces them.

As Gabriel concluded:

“The future isn’t about choosing between machines or humanity. It’s about using machines to make us more human.”

By embracing AI thoughtfully, we can create a world where technology amplifies the best of what it means to be human.

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Fabio Correa Gomes
Writer and Marketing professional, passionate about learning and generate value to people online
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