Streamlined Software Localization Services

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While management may be thrilled with the idea of launching their software in a new market—as a developer, you may be less enthusiastic, especially if speed is expected.

Those who actually code the software know how much of a challenge it can be to adapt and localize a product that was originally designed for a specific market. That’s why software localization services are so vital. With the right solutions, you can sidestep many of the problems of localization and simplify your entire project.

Software localizers know what a big job it is to translate your platform for a new market—and to keep it consistently up to date—while staying true to the brand.

Approaching Software Localization Practically

There are a lot of moving parts to consider in the software localization process. Overall, it breaks down to four S’s:

Scope
Schedule
Stakeholders
Systems
The scope includes all the content to be translated, including text, media files, and the overall UX, as well as the extent of the language changes and variants. Sitting down and outlining the scope of the project itself is a long-tailed task that requires thoughtful completion to reduce the risk of creep and unexpected expenses.
It’s very easy to underestimate the time you need to effectively translate your software, even with the best experts on board. You need a strict timeline that allows space for changes, revisions, and testing.
Who is responsible for what in the grand scheme? This is a pain point where many localization efforts fall apart as there are too many people involved in a single process. It leads to differing opinions, internal arguments, and disparate directives. There must be a defined structure in place and a key person responsible for signing off.
A system is anything that holds or defines crucial data and requires preparation for the process. This covers the internationalization of existing software. It also covers your workflows, management of translation memories, and integration of other programs into the localization ecosystem.
Master the software localization process
Internationalization
Preparing software for local language settings is an extremely detailed process of managing Unicode compliance, locating and eliminating hard-coded strings, building support for bidirectional languages, and evaluating application or location-specific issues.
Centralization
Establishing a single source for translation memories and lexicons is vital to eliminate segmentation and information silos. Without centralization, developers will likely work within different sets of standards, which results in a non-cohesive program.
Testing
Testing needs to focus on both globalized and localized programs. Globalization testing will ensure the program functions in any locale while localization testing establishes appropriate content and user experience for a specific market.
Tips for managing software localization
Software localization best practices
Managing Localization on a Global Scale

Localization provides a group of unique challenges for developers as it introduces some new tasks into the equation that can get quite complex for the company’s internal teams to manage. The three additional challenges with a software localization project include:

Leverage API integrations
API Integration
This is a significant time-saver for managing localization across systems as the same information in the content management system, for example, can be transferred to another application and vice versa. API integration eliminates redundant tasks and ensures a consistent voice. A powerful command-line interface will also allow for greater control and operation and is a vital part of the system.
Carefully maintain translation memories
Translation Memory
Translation memories will support users with previously translated strings as they handle similar words and phrases in the future. An excellent tool will also allow users to “grade” these results to show future users how much they can trust the match and when they should give it a second look.
Prioritize transparent communication tools
Transparent Communication Tools
Communication tools need to be designed for collaboration, allowing both developers and reviewers to comment in the same thread and keep track of past exchanges. Ideally, this will also permit direct contact with translators involved in the project, as well as offer built-in quality assurance modules to ensure localization transparency.
Let AI handle translation assignments based on demonstrated excellence
Artificial Intelligence
AI may be a bit of a buzz phrase across the technical landscape these days, but in localization, it’s indispensable. By using an AI algorithm to match linguists with companies, as an example, you save time in the selection process and gain the best possible partner for the project.
Software translation services and tools to consider
Knowing When to Localize Your Software

When should you localize? While the most obvious answer is that you should localize your product when you intend to enter a new market, it’s well worth considering the challenges ahead of time. Companies that localize their software see a lot of benefits, including gaining a competitive edge, increasing their reach and name recognition, and improving user engagement. With localization, you can take your product to the next level and map out a clear path for future growth.

The right software localization services can help you streamline this experience. They will eliminate common issues with internationalization, centralization, and quality. You can gain access to a wide range of tools for simplifying the translations and reach out to experts in your target market. With these services, you gain the benefits of localization without the drawbacks involved in implementation.

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Discover the benefits of software localization
Bureau Works offers software localization services that will simplify your journey and help you reach new users faster.
Contact our team for information about our platform, services, and translators.

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